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Subs: April Sales

$F announced April sales…here is the information…

 

From the Call:

  • SAAR fell from 14.9M to 14.4M (March to April)
  • Incentive spending down
  • 24 selling days in April vs 27 last year…adjust for those selling days, sales up 7%
  • YTD SAAR “high 14M unites, higher than ’11”
  • 66 day supply of vehicles in inventory up 12 days from ’11

Ford Fusion, Edge Achieve Best-Ever April Sales; Explorer, F-Series Net Best April Sales in Five-Plus Years

  • Ford Fusion, Edge set all-time April records with 21,610 and 10,520 sales, respectively
  • Explorer reported its best April sales since 2005 with 13,419 vehicles sold
  • F-Series sales up 4 percent in April with 47,453 trucks sold, representing its best April sales since 2007; EcoBoost accounted for 43 percent of F-150 retail sales
  • Ford Motor Company April U.S. sales totaled 180,350, compared with 189,778 last year – a 5 percent decline

DEARBORN, Mich., May 1, 2012 – U.S. sales of some of Ford Motor Company’s most fuel-efficient vehicles grew again in April, with the Ford Fusion and Edge setting all-time April records, Explorer reporting its best April sales since 2005 and F-Series sales reaching its best April sales since 2007.

Fusion set an April record with 21,610 sales. Focus sales were up 13 percent for the month, totaling 19,425 cars. Year-to-date Focus sales are up 57 percent, marking the strongest start for Focus since 2001.

Edge also set an April record with 10,520 sales. Year-to-date sales are up 6 percent with 43,42 Edges sold. Explorer enjoyed its best April since 2005 with 13,419 sales. Year-to-date Explorer sales totaled 47,037, up 12 percent. Ford F-Series, America’s best-selling pickup for 35 years, grew sales 4 percent in April with 47,45 trucks sold – its best April since 2007. EcoBoost accounted for 43 percent of F-150 retail sales in April. F-Series sales are up 11 percent through April with 191,280 vehicles sold.

Overall, Ford Motor Company posted 5 percent lower volume in April.

Still holding…..still on track